Privacy Policy
Last updated: June 14, 2026
We built ActuallyThoughtful to help people give better gifts — not to collect data. Here's exactly what we do and don't do with your information, in plain English.
Who We Are
ActuallyThoughtful is a gift discovery website at actuallythoughtful.com. We are not a store — we help you find the right gift, then send you to the retailers who sell it.
What We Collect
Quiz answers. Your quiz answers stay in your browser session only. Nothing is sent to a server or stored on our end. When you close the tab, they're gone.
Affiliate link clicks. When you click a gift link, the retailer's affiliate network tracks the click on their end. We receive aggregate commission data — not who clicked or when.
Standard web analytics. Page views, general location, and device type via Vercel Analytics. Nothing that identifies you personally.
What We Don't Collect
No account creation, no passwords. No payment information — we don't sell anything directly. No social media login. We don't sell or share your personal data with anyone for marketing.
Affiliate Links & Third Parties
We use affiliate links to retailers like Uncommon Goods, Viator, REI, Etsy, and MasterClass. When you click through to one of them, you're leaving our site and entering theirs. Those retailers have their own privacy policies and may set their own cookies. If you make a purchase, we earn a small commission — at no extra cost to you.
Cookies
We use minimal cookies for session management — keeping your quiz results while you browse. We don't use advertising cookies or tracking pixels. Affiliate partners may set their own cookies when you click through to their sites.
Data Storage
ActuallyThoughtful has no user database. Your quiz answers and results exist only in your browser session storage. We don't store personal information on any server.
Your Rights
You can request access to any data we hold about you, or ask us to delete it. Just email us at hello@actuallythoughtful.com.
Children
ActuallyThoughtful is not directed at children under 13. We don't knowingly collect personal information from anyone under 13.
Changes to This Policy
We may update this policy occasionally. The date at the top of this page reflects when it was last changed.
Contact
Questions or requests? Email us any time: hello@actuallythoughtful.com